George Lucas and 20th Century Fox know that you can not resist the power of Star Wars. With the beloved Saga coming to Blu-ray disc on Sept. 16, marketing teams have been deployed to convince you that—despite owning the films on VHS, Laser Disc, and DVD—Blu-ray is the format you are looking for.

Attendees at the 9th annual Star Wars Fan Movie Awards, held last night at Comic-Con in San Diego, were treated to a short sizzle reel showcasing deleted scenes from the Saga that will be available on the BD. Watch it you must: